Success story: Garsaco
This is how Studio73 unifies processes, data and decisions with Odoo to drive Garsaco’s efficiency and growth
Success story: Garsaco
Garsaco Import S.L., based in Betxí (Castellón), imports and distributes hardware, DIY and homeware products, with complex operations covering international imports, container logistics control, multichannel sales (B2B, B2C and marketplaces) and advanced accounting.
After two unsuccessful implementations of previous ERPs, the company contacted Studio73 to find a solution. Garsaco was dealing with a fragmented system, slow processes and unreliable information. It was time to take a decisive step towards a comprehensive solution that would support its growth.
Given its previous experience, Garsaco was looking for more than a technology provider: they needed a technology advisor with proven experience, training capability and developed applications that would enable a leap in quality in their working tool; a partner able to support them through a real and lasting transformation.
The challenge
The challenge was huge: implementing a new ERP without interrupting the logistics activity for a single day in a warehouse with hundreds of active products and a constant flow of orders.
The goal was not just to digitalize but to unify all the company’s processes on a single platform, ensuring full traceability from the arrival of a container to the final sale, including picking, stock control and invoicing.
At Garsaco, the warehouse is the heart of the business; stopping it was not an option. That is why the project required surgical planning and full coordination between departments, with an absolute focus on operational continuity.
In addition, after two failed experiences with other ERPs, internal trust was another key challenge: this time, the system had to prove its solidity and deliver results from day one.
The approach
At Studio73 we understood from the outset that the project was not just a technical implementation, but a rebuilding of trust and of the operating model.
Before configuring Odoo, we carried out a thorough analysis of Garsaco’s real processes: container receipt, product management, picking, invoicing and accounting reconciliation. The goal was not to replicate what already existed, but to redesign operations so that the ERP would support them in a structured and scalable way.
The roadmap included
Kick-off and functional analysis
Consulting and definition of the real project scope
Development and testing with the key users
Training before go-live
The implementation plan was designed to prioritize the essentials: the warehouse could not stop for a single day. True to our close, high-quality way of working, at Studio73 we ran on-site training before go-live and accompanied in person Garsaco during the ERP implementation days to ensure a smooth transition, combining on-site and online support until the project was stable.
Putting it into practice
The base modules were implemented, together with specific developments adapted to the needs of the business.
The first areas to go live were:
- Sales (app, B2B website and Odoo)
- Purchasing
- Accounting and invoicing
- Logistics and WMS
In later phases, functionality was extended with:
- CRM
- Connectors with Akeneo, Beezup, ManoMano, Auren and NTV-Sellforce
- Creation of the B2C website and improvement of the B2B interface
Master data import (products, customers, stock) took place on a Friday, and the following Monday the company was fully operational on Odoo.
Support included intensive on-site training during the first days and continuous remote support in the following weeks.
The result
The migration to Odoo 17 in 2024 was a turning point in Garsaco’s operational management.
Since then, the company has achieved exceptional logistics efficiency, consolidating a warehouse that has become an internal benchmark for coordination, accuracy and control.
The results speak for themselves:
- Zero operational downtime during the migration.
- Full optimization of the logistics flow, with shorter picking times and more reliable inventories.
- Complete real-time visibility, in the warehouse as well as in accounting and sales.
- Drastic reduction of errors in purchasing, stock and invoicing.
- Higher productivity and better coordination between departments.
Today, Garsaco has a stable, agile and scalable system that reflects the success of a joint strategy: technology, planning and people working in sync. Its warehouse is now one of the best coordinated in the industry, a model of efficiency any company would like to have. The migration to Odoo 17 not only consolidated its digital transformation but also laid the foundations for solid and sustained growth in 2025.